Germany Travel Boosted Travel Marketing and Increased Global Engagement through a Stunning Virtual Event

Client Request

In today's digital age, the travel industry is adapting its promotional strategies to reach remote audiences effectively. Our experience with Germany Travel demonstrates the power of virtual events in creating engaging, impactful experiences. Following a successful previous event, Germany Travel partnered with us to create a virtual promotional event featuring a live stream. The project required a cutting-edge ledwall for content display and a professional control room to manage the broadcast. Our team delivered a seamless experience that combined technology and creativity.

Our Project

Choosing the right venue was key to the event's success. We selected a multifunctional space in Milan, known for its versatility and contemporary design. The venue's post-industrial aesthetics and state-of-the-art technology provided a neutral backdrop that could be customised for the event. The venue's advanced audio-visual capabilities allowed our technical team to manage both the event direction and live streaming with precision. We also arranged a pre-event interview with travel influencer Giovanni Arena, using a specialised service for content creation and post-production to ensure a polished final product.

Outcome

The event's success went beyond its smooth execution. It strengthened our relationship with Germany Travel, leading to a subsequent commission for a workshop aimed at Italian agencies promoting German tourist destinations. This marks our third collaboration within a year, highlighting the importance of consistently delivering excellent results.