An unforgettable two-day celebration of fashion, elegance, and brand excellence in the heart of Milan.

Client's request

We were tasked with sourcing a distinctive venue to host an exclusive gathering for Vero Moda’s most valued European clients. The space needed to be versatile, featuring an outdoor area for the daytime presentation, designated zones to display the new collection, and the capacity to seat 200 guests for a refined gala dinner, complete with premium entertainment and DJ sets.

Our project

We suggested a historic venue in central Milan, renowned for its exquisite frescoes – a solution that met all the client’s needs. This elegant setting seamlessly blended timeless architecture with modern practicality, perfectly suited to an event of this scale. Our trusted catering partner, renowned for delivering exceptional culinary experiences, was brought in to design a menu that aligned with the brand’s premium image. The venue’s adaptable layout supported both the daytime collection reveal and the evening celebration, ensuring a smooth transition between each stage of the event.

Outcome

It was a flawless experience with full client approval, By taking care of every detail, we allowed the client to focus entirely on their guests and brand presentation, free from logistical worries. From initial setup to the final toast, our team ensured a seamless flow throughout the event, creating an unforgettable atmosphere for all 200 VIP attendees. The result was an outstanding success that surpassed all expectations.